Product Marketing Specialist

Job Title: Product Marketing Specialist

Location:  Dublin
CR2 is a global provider of software dedicated to retail banks. We design innovative solutions, which enable banks to manage their relationship with customers through front-end, self-service channels such as Mobile App, Internet and ATM. CR2 employs over 150 staff with headquarters in Dublin and offices in Dubai, India, Jordan and Australia plus people based in Egypt, Ethiopia, Nigeria, South Africa and Myanmar. CR2 has a Product Marketing position available immediately based in Dublin.

List of Duties include but are not limited to:
·         Product Knowledge: Maintain familiarity with the CR2 products (after initial learning period)

·         Product Collateral: Produce the product messaging that describes the functionality, the value and business benefits of our products.  Produce content such as value propositions, white papers, brochures, presentations, videos, case studies, website content.

·         Competitor Analysis: Research competitor products and produce competitive positioning.

·         Market Research: Track related market trends

·         Sales Support: Act as a focal point of product information for the international sales team

·         Product Launch: Plan product launch, work with internal stakeholders (Development, Product Management, Sales)

Required Skills:
·         Learning: Ability to learn the CR2 domain and product space

·         Communication: Excellent communication skills, especially the written word

·         Analysis: Strong analytical skills to research information (products, market, etc.) and distill into key messages

·         Team Work: Work closely with other CR2 departments especially Product Management and Sales

·         Sector Experience: Background in Retail Banking, Payments or Fintech would be a major advantage

·         Degree in Marketing, Business or similar

·         4+ years recent experience in product marketing / marketing

·         Experience in B2B Enterprise software product business (i.e. not B2C, not services)

·         Technology Experience: Background in Internet or Mobile App technology would be an advantage

·         Experience in Digital Marketing would be an advantage



·         Reports directly to the Marketing Manager, Dublin


Travel Requirements
·         Opportunities for travel throughout EMEA


Why Join CR2:
·         Excellent employee benefits

·         Flexible working hours

·         Excellent Healthcare & Dental schemes

·         Pension scheme

·         Opportunities for International Travel

·         Great career opportunities

·         Irish indigenous IT Company

·         Innovative & entrepreneurial culture

Tagged as: Flexible hours