Product Manager is the world’s largest online sports nutrition retailer, offering its visitors over 12,000 products, over 25,000 articles, 9,000 plus videos and a robust social network with over 1.5 million members all designed to help our visitors achieve their health, fitness and appearance goals! Employees have ranked us as one of Idaho’s Best Places to Work for 4 straight years!

Core Values:
Always be truthful and honest in every aspect of business.
Give back to the people that you owe your success to.
Setting goals creates the roadmap to positive gains.
Great things will happen with a passion for competition.
It’s our goal to make the big idea bigger.
Our mission is not complete until the customer says “WOW!”

Our Mission: 
To help our visitors reach their health, fitness and appearance goals through information, motivation, and supplementation



  • Develop a product vision by engaging with internal stakeholders, customers, and the broader social fitness industry, then break that vision down into an actionable backlog of user stories for the engineering team.
  • Focus on discovering a great product fit quickly and with minimal effort (user testing, prototyping, dual track scrum).
  • Know how your products are actually used.  Learn from that data to help make a better product.
  • Work hands-on with the development team to prioritize, plan, and deliver software that produces a measurable/desired result.
  • Work closely with other Product Managers to ensure a consistent, highly leveraged product offering.
  • Work with Marketing and Digital Publishing to put together awareness campaigns as needed.

Desired Skills & Experience:

  • 5+ years Product Management experience, especially with b2c web and mobile apps.
  • Skilled at adapting agile methodologies to a variety of environments and projects.
  • Skilled at defining/consuming analytical data – ie bounce rate, visits, conversions.
  • Skilled at social networking.  Understands concepts like viral coefficients and growth hacking.
  • Strong understanding of SEO.
  • Very strong communicator.  Able to break down the complex into both verbal and written format with ease.
  • Experience with one or more of the following is a plus:
    • product design
    • user testing
    • analytics
    • development is located in Boise, ID.  A booming city consistently touted as one of the best places to live by the likes of Men’s Health Magazine, Women’s Health Magazine, Forbes, Outside Magazine, Bike Magazine, News & World Report and the Economist.  This family friendly town offers many playgrounds, including rivers, lakes, mountains, parks, bike trails and more.  Most are accessible a short distance from your front door.  With an average cost of living (housing, utilities, healthcare, transportation, groceries, etc) ranked as one of the lowest in the western states, it is no wonder this town has been consistently top ranked and is a hot spot for professionals looking for a better quality of life. offers its employees several benefits such as: health, dental and vision insurance; 401(k); Competitive bonuses; Gym Membership Reimbursement; Employee Discount LLC is an Equal Opportunity Employer. The above information has been designed to indicate the general nature and level of work performed by employees in this classification.  It is not designed to contain or to be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of the employee assigned to this job.

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