Customer Journey Manager

Full-Time Anywhere

Come Build the World With Us


This is the career you’ve been waiting for your whole life. Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 58,000 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black & Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.


Who We Are

We’re the world’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn’t stopped us from evolving into a vibrant, diverse, global growth company.


Who You Are

You’re a curious problem solver who has the ability to bring big ideas to life. You’re creative and scrappy but can navigate a large organization with ease. You’re agile and adaptable but work with precision to ensure we deliver top-notch customer experiences, always. You will be responsible for executing on an omni-channel, customer centric engagement strategy. You will be tasked with enriching our consumer data profiles and delivering extraordinary customer experiences across all brands within our Global Tools & Storage business, supporting our North American markets.

Bachelor’s or Master’s degree in business, marketing, data science or equivalent experience
6+ years professional experience in progressive digital marketing roles (mix of agency and client-side preferred)
Experience executing omni-channel marketing campaigns across multiple brands and audiences
Proven track-record of strategic program execution with tangible business results
Rich experience in executing on established data-centric customer journey strategies
Deep understanding and experience utilizing various marketing automation and CDP platforms (Salesforce Marketing Cloud preferred, certification a plus)
Experience in managing process in a complex, matrixed organization
Proven track record of managing cross-platform digital projects with large groups of distributed stakeholders and project team members
Deep understanding of multi-channel content production processes and workflows
Comfort in driving changes, and questioning the status quo
Strong ability to build relationships, foster trust, and develop shared understanding

What You’ll Do

As a Customer Journey Manager, you’ll be part of our Global Customer Experience (GCX) team located in Towson, MD. This dynamic marketing organization includes our Insights, Brand, Studio (Creative Services) and Industrial Design teams, all focused on helping drive sales growth for a $10B business. Specifically, you’ll:

Execute global omni-channel customer experience strategies focused on data acquisition, enrichment and engagement
Champion our data-first approach to marketing, always looking for more meaningful ways to engage with our customers
Ensure BAU support, while driving innovation and new ways of thinking
Partner with studio and design teams to optimize process and more effectively utilize content
Support e-commerce business priorities with customer journey focused strategies
Partner closely with our brand franchise leaders to develop journeys that deliver on our brand promises and business objectives
Follow global, agile-based, transparent processes to ensure continual cross-functional communication and alignment
Partner with ecommerce teams to drive personalization at scale on all digital platforms
Execute data-led campaigns on behalf of all brands within the North American region
Partner with products teams to ensure consistent, personalized experiences are delivered on digital product platforms

Benefits & Perks

You’ll get a competitive salary and a comprehensive benefits plan that includes medical, dental, life, vision, wellness program, disability, 401k, Employee Stock Purchase Plan, Paid Time Off, including paid vacation, holidays & personal days, and tuition reimbursement. And, of course, discounts on Stanley Black & Decker tools and products and well as discount programs for many other vendors and partners.


What You’ll Also Get

Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.
Learning & Development: Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).
Diverse & Inclusive Culture: We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.
Purpose-Driven Company: You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

Stanley Black & Decker is one of the world’s largest, fastest growing and most dynamic companies. SBD, a Fortune 200 company is a world-leading provider of tools and storage, commercial electronic security and engineered fastening systems, with unique growth platforms and a track record of sustained profitable growth.


All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.

Tagged as: Remote