We’re looking for a Product Marketing Manager to help us position our product successfully and tell the NoRedInk story through all aspects of our product, marketing, and sales channels. This role will develop product messaging for customers, arm our sales team with effective product collateral, and lead product launches. We are looking for our first focused marketing hire, seeking someone passionate about education, strong communication, and user-centric design.
This could be a good fit for you if you’re excited about disrupting education in a fast-paced, collaborative environment. You’ll have competitive compensation and fantastic benefits. More importantly, you’ll be doing work that really matters, and every release, announcement, and project you manage will directly affect how kids all over the world learn to write.
About You
- You have experience as a Product Marketing Manager at a company building web-based software; experience in education is a plus.
- You’re organized, detail-oriented, and data-driven; you can develop, track, and execute complex launch plans and campaigns.
- You’re a quick learner, you like asking questions, and you know how to juggle priorities.
- You can communicate clearly and succinctly both verbally and in writing; your internal and user-facing messaging is clear, delightful, and compelling.
- You can empathize with our users and strategize cross-functionally with Product, Design, Sales, and Engineering to influence product strategy and shape new solutions.
Responsibilities
- Develop launch plans for key features and initiatives that will impact millions of teachers and students.
- Collaborate with product managers, designers, and sales reps to ensure smooth feature roll-outs and to deliver against team OKRs.
- Craft messaging and collateral that translates our product’s core functionality into classroom benefits.
- Leverage segmentation, targeting, and A/B testing to build successful communication driven by user behavior and data.
- Conduct market research and work with users to become a master of the EdTech space and the levers impact site adoption in schools.