Senior UX Researcher

About Motorway

Motorway is the UK’s fastest-growing used car marketplace – our online-only platform connects private car sellers with thousands of verified dealers nationwide, ensuring everyone gets the best deal.

Founded in 2017, our award winning, technology-led approach has redefined the experience of selling a car, generating thousands of monthly car sales and helping us to grow to a team of over 250 across 4 locations.

Motorway is now valued at over $1 billion and is backed by some of the world’s leading technology investors, having raised £143 million in Series C funding.

This is a unique opportunity to join a fast-growing scale-up at a crucial phase of growth and help change an industry for the better.

User-centred design is in our DNA. We know the best way to create compelling, easy to use products that consumers love is to truly understand our users needs, wants and desires. We are looking for a Senior UX Researcher to deliver the very best experiences for users of our seller and dealer platforms. You will design protocols and perform research to document user behaviours and preferences, while driving all product research activities.

You will work with the Product team, consisting of Product Designers, Product Managers, Frontend and Backend Developers. You’ll participate in the whole product development lifecycle – from identifying user needs, through testing of early prototypes, to remote usability tests, laboratory interviews with users and analysing data.

You’ll be a champion for how good research can enable the best business outcomes.


  • Meet with stakeholders and customers, be accountable as their objective voice throughout the research process.
  • Relentlessly chase needs-based innovation and produce world-class, quality experiences.
  • Develop well-crafted research plans, write user research screeners and discussion guides, lead and schedule user recruitment.
  • Capture critical data using both qualitative & quantitative methods and translate user insights into actionable recommendations including summary reports for development teams and clients.
  • Craft personas and journey maps to communicate insights across the design and development teams.
  • Lead user testing activities, using testing tools and equipment for in-person and remote sessions.
  • Advise stakeholders on how best to adapt their prototype to suit usability tests.
  • Advise project teams on UI changes, using both research findings and HCI best practice guidelines.
  • Continually find experiences that are digitally excluding using your technical experience and knowledge of accessibility (including blindness, mobility, speech and cognitive impairments) to drive change.
  • Create regular playbacks of insights to stakeholders.

Your day-to-day:

There’s no such thing as a typical day at Motorway and you may find yourself working across several projects but don’t worry, you’ll have a team of enthusiastic and supportive colleagues around you to share and support your work!

You can expect to be driving activities such as:

  • Conducting primary research such as interviews, observations, field studies, diary studies, participatory workshops, surveys and usability testing.
  • Organising and designing remote and in person qualitative research; creating screeners, scripts.
  • Working alongside your colleagues in Design, Product Management and Engineering.
  • Maintaining relationships with external research vendors, agencies and facilities.

Our team comes from a diverse range of backgrounds and team fit is important to us. As an experienced UX Researcher we expect that you will have several of the following attributes:

  • Ideally you’ve studied a discipline such as Human-Computer interaction (HCI), Behavioural Science, Psychology or similar, and possess significant professional experience as a User Researcher which can be demonstrated through work examples.
  • You’re a skilled listener and excellent communicator who’s able to make detailed observations and connect the dots to form a story.
  • You are used to working collaboratively with a lean mindset; you will need to coordinate across multiple channels with numerous stakeholders.
  • You’ve had experience with e-commerce in general and research around purchase decisions.
  • You are organised and able to sift through data to synthesise findings.
  • You’re happy talking to Product Managers, Designers and Engineers and actively participate in the product development process.
  • It’s beneficial if you have knowledge of statistics.
  • You have experience of Interaction Design and Information Architecture.
  • You’re familiar with accessibility and inclusive design.
  • You champion user research, are empathetic and proactively seek opportunities to share insights with the team and wider company


  • A competitive salary
  • Pension Scheme
  • BUPA private health insurance
  • Annual learning budget
  • Enhanced Maternity/Paternity leave
  • Motorway Electric Car Leasing Scheme
  • Cycle to work scheme
  • Flexible working (approximately 2-3 days in the office a week)
  • The option to work fully remote for a month per year
  • Regular social events
  • Top spec MacBook Pro and peripherals
  • The chance to join a rapidly growing company that cares first and foremost about its people
  • The chance to work with an experienced and passionate team with a big vision

Equal Opportunities Statement

Motorway is committed to equality of opportunity for all employees. We work to provide a supportive and inclusive environment where all individuals can maximise their full potential. We believe our workforce should reflect a variety of backgrounds, talents, perspectives and experiences. Our strong commitment to a culture of inclusion is evident through our constant focus on recruiting, developing and advancing individuals based on their skills and talents.

We welcome applications from all individuals regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.

Given the continued spread of COVID-19 (coronavirus), all interviews will be conducted by phone or virtual connection to protect our candidates and employees.